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GREENBANK ENGAGES MSI FOR COMPREHENSIVE STATEMENT
AND NOTICE DELIVERY SOLUTIONS
OKLAHOMA CITY - Myriad Systems Inc (MSI), a leading national provider of print &
mail, e-Statement, and web-based item processing solutions to U.S. financial institutions
today announced that GreenBank has selected MSI’s complete suite of solution services
for the design, rendering, printing, and mailing of paper and electronic statements
and notices. GreenBank is a Tennessee chartered commercial bank with its principal
executive offices in Greeneville, Tennessee and currently has over 60 branch locations
throughout East and Middle Tennessee, including a branch in Western North Carolina
and a branch in Bristol, Virginia. GreenBank is one of the largest independent commercial
banks in its market.
“MSI is providing a single source solution for all of our statement and notice content
delivery needs”, said Bill Adams, GreenBank’s Chief Information Officer. “Foremost,
we were looking for an e-delivery solution rich in functionality, with single-sign-on
from our online banking application, that we could feel confident about successfully
marketing to our customers to minimize paper usage and postage costs. Coupled with
MSI’s ability to print & mail hardcopies that match the online version, and
at a lower cost than we could do in-house, the decision to engage MSI was easy”.
In addition to Statements, MSI is providing GreenBank access to its CustomerConnect™
and iVerify® secure Internet portals. CustomerConnect™ is an online tool that allows
a financial institution’s marketing personnel to embed highly targeted messages
and banner advertisements into statements and notices, whether print or electronic,
to increase the effectiveness of messages while reducing costs associated with traditional
inserts. CustomerConnect™ also includes a component for generating emails for special
promotions or customer newsletters.
The iVerify® portal, unique to MSI in the print & mail industry, will provide
GreenBank with visibility to Print & Mail jobs underway at MSI as they happen.
GreenBank personnel will be able to access key processing date and time stamps for
all outbound mail, and can drill down to individual envelope contents. iVerify’s
latest feature employs a new postal bar-coding technique that even allows banks
to track outbound mail as it moves through the U.S. Postal system, almost all the
way to the consumer’s mailbox.
About GreenBank
Greeneville, Tennessee-based Green Bankshares, Inc., with total assets of approximately
$2.945 billion, is the holding company for GreenBank. GreenBank, which traces its
origin to 1890, has 63 branches across East and Middle Tennessee, and one branch
each in Bristol, Virginia, and Hot Springs, North Carolina. It also provides wealth
management services through its GreenWealth Division and residential mortgage lending
through its Mortgage Division. In addition, GreenBank conducts separate businesses
through three wholly owned subsidiaries: Superior Financial Services, Inc., a consumer
finance company; GCB Acceptance Corporation, a consumer finance company specializing
in automobile lending; and Fairway Title Co., a title insurance company.
About Myriad Systems Inc (MSI)
Myriad Systems Inc (MSI) is a leading provider of print and mail, online document
delivery, and item processing solutions for financial institutions across the United
States. MSI processes, prints, and mails financial statements and notices; electronically
archives statements, notices, and other types of documents for online delivery and
research; and facilitates the capture, processing, and clearing of check images
between customers and their banks, as well as between banks and check exchanges.
Learn more about MSI at www.myriadsystems.com.
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