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OKLAHOMA CITY - Myriad Systems Incorporated (MSI), an advanced developer and
provider of transaction, document and item processing technology, announced
implementation of a new two-tiered marketing tool combining the all-Internet
software called MSI Customer Connect with the brilliant quick turnaround color
printing capability of Docucolor™ printing, a tandem technology at the
intersection of high-quality paper printing and Internet digital application.
“MSI is uniquely positioned to offer eye-popping marketing graphics for
financial institutions and their customers that have the flexibility to ride the
Internet in an instant or become an enduring top-quality printed item,” said
Shaun Riney, MSI President. “MSI has been a leader in the Print and Mail
industry for 30 years, we are now putting that experience to work in the
marketing environment for companies that need outstanding, interactive web
materials that can also be custom designed and printed for traditional paper
uses.”
The two technologies at the core of this intersection point are MSI’s Customer
Connect software, a one-to-one digital statement, marketing and campaign
management tool designed to enrich financial statements and related marketing
materials with customized designed messages and images and the state-of-the-art
XEROX® digital printing press called Docucolor™. Docucolor™ is a fast,
high-quality color management tool that provides a seamless fit with MSI’s
existing workflow.
“Ideas become customized marketing designs with the click of a button with MSI’s
Customer Connect,” continued Riney. “Most smaller organizations are not staffed
with public relations, marketing staff and graphic art departments, but they
understand how important those applications are to a winning business plan.
MSI’s graphics team does the creative work on-line and lets the customer
customize their look and messaging.”
MSI Customer Connect and Docucolor™ enables Financial Institutions to easily MSI
Customer Connect and Docucolor™ enables Financial Institutions to easily manage
the needs of multiple media, advertising, websites, direct mail and even product
brochures. MSI’s Print and Mail capabilities can then capture those ideas in
print and in brilliant depth and color to produce a paper document with
unlimited shelf life.
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